My brief on this project was to create a global employee engagement program to inspire 100,000 DHL employees in 220 countries and territories with cultural change, to motivate the workforce and move the focus from domestic to international trade. 

This was a mammoth campaign that drew on over a million pieces of artwork with teaching manuals, board games, film and communications in over 30 languages! 

I was involved at all stages of this project from visual conception to full rollout of the campaign.